Freelancer Profile
Prerna Solanki
@prerna_solanki
Turning ideas into measurable business impact through strategy, execution and insight.
About Prerna Solanki
Marketing & Business Strategy Consultant |Growth & Market Research Consultant
I’m an MBA candidate at IIM Shillong specializing in marketing strategy and business consulting. I help founders and growing businesses solve complex problems, build scalable strategies, and drive measurable growth. My approach blends structured thinking with practical execution across market research, GTM strategy, branding, and operations—delivering insights that are actionable, clear, and results-driven.
I’m an MBA candidate at IIM Shillong specializing in marketing strategy and business consulting. I help founders and growing businesses solve complex problems, build scalable strategies, and drive measurable growth. My approach blends structured thinking with practical execution across market research, GTM strategy, branding, and operations—delivering insights that are actionable, clear, and results-driven.
Skills
- Digital Marketing Strategy
- Brand Positioning
- Social Media Growth Strategy
- Go-to-Market (GTM) Strategy
- Market Research & Competitive Analysis
- Business Strategy Development
- Strategic Planning & Execution
- Customer Journey Mapping
- Growth Experimentation & A/B Testing
- Revenue Optimization Strategy
- Decision Framework Development
- Business Diagnostics & Problem Structuring
Education
- Indian Institute of Management, ShillongConsulting and Marketing | Graduation year 2026
Certificates
Strategy Consulting course - BCG
May 2024
Brand Management - London Business School
Jun 2023
